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LEADing The Future How a Global HVAC Company Created a Competitive Advantage in Leadership Development


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Introduction

In the fast-evolving landscape of the global

HVAC industry, talent retention and

leadership development are crucial to

sustaining a competitive advantage. One

multinational HVAC company, generating

billions in annual revenue, recognized this

reality and took decisive action in the 1993-

2003 timeframe. The company’s Chief

Operating Officer (COO) launched an

ambitious leadership initiative designed to

retain and develop top-tier talent. This

initiative, named LEAD (Leadership,

Education, and Development), sought to cultivate the next generation of company executives while maintaining an exceptionally low turnover rate among these same high-potential employees.


Over the course of many years, the LEAD initiative achieved remarkable success,

with only two participants leaving the company, one of which later returned. This

case study explores how the LEAD program was structured, the strategies

employed by the COO, and the key factors behind its success.


The Challenge: Leadership Pipeline & Retention

As a global leader in the HVAC sector, the company faced increasing competition

on many global fronts, bold financial investments in technological advancements,

and evolving customer expectations. To strengthen the leadership position in their

markets and remain ahead, the company needed a strong pipeline of leaders who

understood the business, embraced its culture, and were committed to long-term

success.


However, like many organizations, it struggled with leadership attrition

particularly the human resourcesough poaching. The company’s turnover rate for voluntary and involuntary termination averaged approximately 3% annually. All

employees were valuable to the COO, but the best leadership potential must be

retained! The COO set an ambitious goal: within the LEAD program, turnover

rate for employment termination should be at least 50% lower than the company’s

average, ensuring the best and brightest stayed engaged, growing in, and loyal to

the business.


The LEAD Initiative: A Hands-On Approach

Unlike traditional human resources-led development programs, LEAD was

championed and personally driven by the COO. This was a deliberate choice to

signal the company’s commitment to leadership growth at the highest level. The

program selected 100 of the best and brightest future leaders from across the

company’s global operations, ensuring representation from various functions,

geographies, and expertise areas.

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The program had several key components:

1. Direct Executive Mentorship: The COO personally mentored all 100

participants, meeting with them in person twice a year for intensive leadership

discussions and workshops. This hands-on approach demonstrated the company’s

investment in their future.


2. Quarterly Group Discussions: In addition to in-person meetings, LEAD held

virtual quarterly sessions, focusing on critical business and leadership topics such

as strategic decision-making, operational excellence, technology innovation, and

cross-functional collaboration.


3. Career Pathing & Exposure: Participants were given increased visibility within

the organization, opportunities for cross-functional initiatives, and direct access to

senior executives beyond the COO. This exposure reinforced their career

trajectories within the company.


4. Retention & Engagement Strategy: By cultivating a sense of exclusivity and

purpose, the program strengthened participants’ emotional and professional

commitment to the company. They were not just employees; they were being

groomed as future leaders.


The Results: Unparalleled Retention & Leadership Growth


The impact of the LEAD program was measurable and highly successful:


Exceptional Retention: Over nearly one-half a decade, only two of the 100

participants left the company one of which ultimately returned. This represented an

attrition rate of less than 1%, far exceeding the company’s original goal of keeping

turnover at or below 1.5% (50% of the company’s average termination rate).


Cultural Shift in Leadership Development: By positioning leadership development

as a business priority rather than a focus of the human resources function, the

company strengthened its leadership pipeline in a way that was directly aligned

with strategic goals.


Enhanced Engagement & Productivity: Participants were more engaged, actively

involved in shaping company initiatives, and positioned for future executive roles.


Key Factors Behind the Success

1. Executive-Led Mentorship

One of the defining characteristics of LEAD was that it was not managed by

human resources but directly by the COO. This elevated the program’s credibility

and made future leaders feel genuinely valued. Rather than a passive leadership

training, this was an active, hands-on mentorship initiative.


2. Selective and Exclusive Participation

By limiting the program to 100 high-potential individuals, the company created a

sense of prestige and exclusivity. Participants saw it as an honor and an

opportunity, fostering deep loyalty to the organization.


3. Consistent and Meaningful Engagement

Unlike one-off leadership seminars, LEAD was an ongoing commitment,

reinforcing the company’s investment in its future leaders. The biannual in-person

meetings and quarterly virtual discussions ensured constant learning and

connection.


4. Tangible Career Development Benefits

Participants in the program were given direct access to senior leadership, career

advancement opportunities, and visibility within the organization” which made

staying with the company a more attractive option than seeking external

opportunities.


Conclusion: Lessons & Actionable Takeaways

The LEAD program serves as a best-in-class example of how a global organization

did create a competitive advantage by investing in its leadership pipeline. The

results speak for themselves: an unprecedented retention rate, a stronger leadership

culture, and a more engaged future executive team. The company continued to lead

their market space in HVAC well into the 2020s with these very LEAD

participants now two decades further into their careers in the senior leadership

roles and modeling the mentoring they received and valued.


Two Key Takeaways:

1. Leadership Development Must Be Business-Led, Not Human Resources-Led

When senior executives take personal ownership of talent development, employees

feel valued, engaged, and more likely to stay. The success of LEAD was due in

large part to the COO’s direct involvement based on his passion and commitment

towards this competitive advantage and his genuine, authentic nature as a servant

leader.


2. Retention Starts with Engagement and Career Pathing

Employees designated at potential leaders do not just stay for a paycheck; they stay

for growth, mentorship, and a sense of purpose. By providing a clear career

trajectory and ongoing learning opportunities, companies can significantly reduce

voluntary turnover. This COO had the vision for creating broader competitive

separation in the market through a purposeful commitment in creating

opportunities for cultivating leaders. This was a powerful signal within the

organization.


Executives wanting to influence future LEADership in their organizations and

assure there is a sustainable leadership pipeline, should take a page from the

“LEAD” playbook. Invest your time, and some financial investment, -- and your

time!-- in direct mentorship. Create a structured development program, and ensure

top leadership is both sponsoring and actively involved. The results will 1) reveal

the emergence of new high potential leaders eager to work and absorb from

mentoring and new leadership experiences will transform your organization’s

future.


** Thanks to the COO for sharing his memories of the LEAD

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